No More Commercials Worth It?

My Brother mentioned something the other day which made sense and which I never thought about before.

Have streaming services (which offer ad-free upgrades) recently seen a surge in subscribers opting for those upgrades?

I for one was going to watch the newest episode of a show the other night, but on network tv, the commercials were crazy long and ALL political and nasty.

I turned it off and went back to the streaming service which I could watch it the next day without the ads.

Do you think streaming services with ad-free subscriptions have seen in influx in subscribers???